Company News, New Products

Florence By Mills Introduces Debut Fragrance

Wildly Me is inspired by a botanical garden where bergamot and sage intertwine with purple iris, wisteria, violet flowers and lavender.

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By: Lianna Albrizio

Associate Editor

Florence by Mills Beauty, the lifestyle brand by actress Millie Bobby Brown, has entered the fragrance category with the launch its first fragrance, Wildly Me.    Developed by Give Back Beauty in collaboration with fragrance house Givaudan (a world-renowned fragrance house that has been developing fragrances for over 250 years), Wildly Me is inspired by a botanical garden where bergamot and sage intertwine with purple iris, wisteria, violet flowers and fresh lavender.  Periwinkle florals...

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